It's the one area of your Under 5 small business that impacts on every aspect of the way you operate. Successful marketing of your business can help you increase leads, improve your conversion of those leads, and lead to greater revenue and profitability. We'll help you understand the simple nature of marketing so that you can get the most from your marketing efforts. Marketing is too often overcomplicated. It shouldn't be.
Every time you discuss your business, drive around in your business vehicle, appear in a business uniform, sell a product or service or come in touch with the world around you, your business is being marketed. This section is designed to help you understand how well you are being marketed currently, and which areas to focus on for improvement.